Konica Minolta Acquires IT Services Provider to Spur
Growth
By Daria Hoffman, Managing Editor, January 11, 2011
Konica Minolta Business Solutions U.S.A., Inc. (KMBS),
announced Friday it has acquired All Covered, Inc., a leading provider of IT
services to small and medium-size businesses (SMBs) for an undisclosed sum. As
a result, KMBS expects to enjoy significant growth in the $18 billion SMB IT
services market. Indeed, KMBS Senior Executive Vice President and COO Rick
Taylor said he believes a doubling of services revenue is “clearly achievable”
over the next 12 to 18 months. And, of course, there’s the opportunity for
Konica Minolta equipment to be sold into the 2,000 clients currently being
serviced by All Covered.
With revenues of just over $60 million, All Covered
becomes a wholly owned subsidiary of KMBS. It has 324 employees (250 of whom
are engineers) in 22 offices throughout the United States for on-site support,
as well as two 24/7 network operations centers that enable it to provide
around-the-clock computer and network services to customers in remote
locations.
Taylor described the acquisition and the expansion
into IT services it represents for Konica Minolta as “the culmination of the
direction Konica Minolta has been heading” for the past several years—shifting
from a hardware provider to a services company that can help customers with
every aspect of their information/workflow throughout its lifecycle.”
Synergy Abounds
Konica Minolta’s acquisition of All Covered follows
similar moves by Xerox and HP in recent years. Taylor said that All Covered is
a great fit for Konica Minolta because of its very strong brand; because it’s
one of very few large national providers that focus on the SMB market, which
accounts for roughly 75 percent of Konica Minolta’s revenues; and because of
its excellent management and staff, which will remain in place, headed by Todd
Croteau, All Covered president.
Croteau pointed out that the two companies have a
“shared vision” of acquisitions as the way to achieve critical mass in the IT
services space. All Covered has acquired 16 IT service providers in the past 13
years and the plan is for acquisitions to continue. No stranger to
acquisitions, Konica Minolta’s Taylor oversaw 52 acquisitions in his years at
Toshiba, expanding the firm’s TABS direct sales channel. In his tenure at
Konica Minolta, he completed that company’s acquisition of Danka in just nine
months.
Noted Croteau, “By joining forces with Konica Minolta,
we get the benefit of their deep, rich technology experience and a huge small business
client base [200,000 SMB clients].” He added, “What’s exciting and visionary
here is that we’re not aware of anyone on the scale of Konica Minolta playing
in this arena. We’re glad to have the resources and the marketing backing us.
And they have a broad vision for a whole slew of services, not just managed IT,
but also a range services for specific vertical markets.”
How Will It Work?
All Covered will retain its brand and be identified as
a division of KMBS. Konica Minolta sales associates in the direct and dealer
channels will be able to introduce all of their existing and new customers to
the additional managed IT services All Covered can provide. Sam Errigo, senior
vice president of Konica Minolta’s Business Intelligence Services Division, pointed
out, “There’s a natural progression for customers who request managed print
services to then want to take advantage of managed IT services, so they have
one source to come to for all integrated services to help with the flow of
information.” He added that because keeping up with rapidly changing
technology is an expensive proposition for SMBs, he believes there’s a “huge
opportunity for growth in hosted services,” which Konica Minolta can now
provide through All Covered, as well as for serving vertical markets with very
specific offerings.
Likewise, All Covered can now offer Konica Minolta
hardware and software to its customers. Although products currently account for
very little of All Covered’s revenues, Taylor pointed out the potential by
noting that 80 percent of the customers under an IT services contract with a
Konica Minolta-owned company in Phoenix with a business model similar to that
of All Covered use Konica Minolta equipment.
While products and services will be provided by the
vendor with the appropriate skill set, Taylor said, “The customer will be able
to get from either organization one agreement that covers all of our services,
making it very simple, which is what our customers are asking for.”