Back to Index
Printronix Is the 2004 Global Leader: UHF EPC Printer Market Study Reveals6/13/2005
Recent VDC Study Confirms Printronix's Global Leadership Position; Printronix Addresses Industry's Need for RFID Printing Compliance and Seamless Integration Into Enterprise Networks
IRVINE, Calif., June 13, 2005 -- Printronix Inc. (Nasdaq: PTNX), the leading integrated supply-chain printing solutions manufacturer, led the worldwide ultra-high frequency (UHF) Electronic Product Code (EPC) printer market in 2004, according to the 2004 Global RFID Planning Service study conducted by Venture Development Corp. (VDC). Printronix led the industry in product revenue as well as RFID printer applicator installations.
The VDC study sized the 2004 global UHF desktop and applicator market at $4.5 million. Of this market share, VDC estimates that Printronix captured $1.9 million, or 43 percent. VDC developed this breakdown based on its proprietary research, industry discussions, market research and vendor analysis.
"Printronix provided the industry the first printing tools to create RFID pilot programs in September 2003 and continues to develop solutions that transform RFID from an industry requirement to a supply-chain enabler," said Robert A. Kleist, president and chief executive officer, Printronix. "Our leading market share position in the VDC study is the direct result of our commitment to our integrators, technology partners and end users. Printronix is committed to continuing to deliver innovative business and technology solutions that help customers integrate RFID into their supply chains to meet compliance requirements and realize a return on their investments as they deploy RFID within their operations."
According to the VDC study, supply-chain management is the fastest-growing RFID application segment, and this is where Printronix has three decades of recognized expertise in printing solutions.
"Mid- to long-term revenue opportunities are strongest within the supply-chain management arena," said Michael J. Liard, program director for AIDC/RFID. "Mandates for tagging at the case and pallet levels are driving user evaluation of and investment in RFID. Printronix emerged during the critical early RFID mandate phase as a leader in RFID supply-chain encoding and seems poised to continue to offer its expertise to worldwide consumer goods companies and other supply-chain-dependent industries."
As the leading supply-chain printing manufacturer, Printronix is deeply seeded in this market; 79 of the top 137 suppliers to Wal-Mart selected Printronix for their RFID deployments. Printronix has helped scores of companies evaluate their supply chain printing requirements and seamlessly meet compliance mandates.
"Because Printronix led many of the earliest pilot adoption programs for retail, consumer goods and defense suppliers, the company garnered first-hand knowledge of user RFID adoption and deployment considerations," Liard said.
A sampling of recent customer applications have been documented through case studies that are available on Printronix's Web site: http://www.printronix.com/public/productsolutions/detail_rfid_resources.aspx
The application briefs include "Chips in the Freezer: An RFID Pilot for a Frozen Food Maker," "Smart Partnering for a High-Tech Titan" and "Taking the Freeze Out of RFID." RFID pilot programs for companies in the food and beverage, consumer electronics and frozen foods industries are documented.
About Printronix Inc.
Since 1974, Printronix Inc. (Nasdaq: PTNX) has created innovative printing solutions for the industrial marketplace and supply chain. The company is the worldwide market leader in enterprise solutions for line matrix printing and has earned an outstanding reputation for its high-performance thermal and fanfold laser printing solutions. Printronix also has become an established leader in pioneering technologies, including radio frequency identification (RFID) printing, bar code compliance and networked printer management. Printronix is headquartered in Irvine, Calif. For company information, see www.printronix.com.
SOURCE Printronix Inc.