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Samsung Wants to “Smartify” Your Business

Samsung’s new Smartify campaign, which was highlighted at its recent National Dealer Summit, focuses on the “connected workplace,” which goes beyond just printers and MFPs.

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Samsung Continues to Think BIG!

“An opportunity to disrupt means an opportunity to grow,” said Tim Baxter, president of Samsung Electronics America (SEA), during his presentation at the company’s 2014 National Dealer Summit in Dallas. This simple yet telling statement was an apropos precursor to the rest of his comments, which were rife with eye-opening statistics and lofty goals.

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Samsung Solutions in a Vertical World

At Samsung’s recent National Dealer Summit in Dallas, Tod Pike, senior vice president of sales and marketing for Samsung Electronics America (SEA,) and his fellow executives piggybacked off the event’s themes of Smartify and the “connected” office by explaining that a key cog in Samsung’s evolution is to enhance the relevancy of its devices through software, primarily for differentiation purposes as most OEMs in the industry have some sort of vertical-market strategy.

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  Industry News
 
 
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HID Global Celebrates 20 Years of Secure ID Card Issuance Innovation and Leadership
Konica Minolta President & COO Named Executive Of The Year
Kodak and Konica Minolta Showcase New Front End Solutions for bizhub Monochrome and Digital Presses at Graph Expo 2014
Canon to Showcase Diverse Portfolio of Wide Format and Production Print Solutions that Enable 'Creativity Without Boundaries' at Graph Expo 2014
New Document Capture Software from Kodak Alaris Simplifies Scanning, Automates Indexing and Increases Productivity for Paper Intensive Businesses
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